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Many people completely overlook one of the most powerful tools you have in your tool kit these days, a smartphone. Your mobile phone can pack a real punch with pictures these days and you can take some great pictures with them too.

Product photography can be a mine field. Get it right and you can showcase your product, improve click through rates and sell more products. Get it wrong and people can get bored of your content, bored of your brand and walk away from your company entirely.